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Project Accounting Best Practices for Large Events and Conferences

1,November 2023 Duc Le

   Managing the finances for large-scale events like conferences, trade shows, and corporate meetings requires diligent project accounting practices. Here are some best practices for finance teams to maintain profitability:     Detailed Budget Tracking    Create individual project codes for every event to track costs at a granular level. Break down budgets by area – […]

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Creative Approaches to Incentivizing and Rewarding Loyal Clients

22,October 2023 Duc Le

  Loyal clients are invaluable assets for any travel management company. Finding creative ways to recognize and reward your best customers can help deepen relationships and promote continued engagement. Here are some innovative approaches to consider:     VIP Event Experiences    Offering loyal client representatives access to exclusive networking events, galas or experiential activities […]

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Purpose-Driven Events – Going Beyond Profit to Drive Social and Environmental Impact

3,October 2023 Duc Le

  Corporate events have tremendous potential to further a brand’s purpose and drive positive change, rather than just being marketing exercises focused on profits. By incorporating social impact and sustainability into events, companies can showcase their values authentically.     Aligning Events with CSR Initiatives   The first step is ensuring your events align with […]

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Cultivating MICE Event Loyalty – From One-Time Attendees into Brand Advocates

26,September 2023 Duc Le

  Introduction: In the competitive MICE event industry, the key to long-term success is building loyalty among your attendees. How can you turn one-time participants into passionate advocates for your brand? Here are some proven strategies to cultivate loyalty and create a community of vocal supporters.   Body: – Create a Consistent, High-Quality Experience – […]

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